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The NFB CROSS-MEDIA CHALLENGE

The NFB CROSS-MEDIA CHALLENGE is a co-production competition for innovative, interactive, socially engaged content with applications for mobile and broadband. It will award one Canadian producer a $10,000 co-production development deal with the NFB. Deadline for applications is Friday, May 11 , 2007. The winner will be announced at the Banff World Television Festival, June 11-14, 2007.

ABOUT THE CHALLENGE
Inspired by the National Film Board’s legendary Challenge for Change program of community filmmaking, today’s NFB is adapting the adage of “think globally, act locally” to develop socially engaged media projects relating to issues such as the protection of the environment (global warming), health care, human rights, poverty and violence against women.

How can we inspire an exchange of story-telling practices among diverse communities? How can we foster a national dialogue on issues that have local roots by the creative use of media? How can we unleash creative talents of marginal voices and communities and make them heard?

We are interested in projects that use the versatility, mobility and borderless nature of new platforms to enable communities to talk to each other. Projects can be any genre: documentary, animation, drama or hybrid variants of these.

Eligible projects must be cross-platform and multi-platform involving the best features of each media to ensure maximum audience participation. Projects should take full advantage of the range of new platforms, with a particular emphasis on on-line, interactive and mobile. Projects must demonstrate direct contact and interaction with Canadian communities as part of the development plan.

SUBMISSION DETAILS
Your three page proposal should provide a succinct overview of your project, a development plan and development budget summary along with any supporting audio-visual material. To be eligible, proposals must be received by 5:00 pm (Eastern Time Zone) Friday May 11 , 2007

Proposals (including your full name and address) should be submitted to:
Elena Villegas
Programming and Reporting Coordinator
e.villegas@nfb.ca

3155 Côte de Liesse Road
St. Laurent, Quebec H4N 2N4

The winning project will be announced the Banff World Television Festival (June 11-14, 2007).

For more information, visit www.nfb.ca/crossmediachallenge .

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